Enthusiast Lifecycle Value Analysis
Understanding your customer lifetime value is key to driving growth and profitability. That’s why at OCD Solutions, we’ve developed an innovative metric – the Enthusiast Lifecycle Value (ELV).
This tool offers a comprehensive analysis of the profitability generated by individual consumers across all departments of your dealership (sales, parts, and service) over the lifecycle of major units (boats, motorcycles, side-by-sides, scooters, RVs, personal watercraft, etc.).
What is ELV?
The ELV metric establishes the average value your customers contribute as assets to your dealership. But it doesn’t stop there. ELV helps define your customer base into three distinct cohorts – Loyal, Neutral, and Vulnerable. It’s a deeper, data-driven understanding of your customer base that helps you establish the most valuable return on investment for your dealership.
How can ELV help you?
ELV Analysis allows you to study trends within the Loyal, Neutral and Vulnerable cohorts, arming you with data-backed insights to make informed strategic decisions, boost customer retention, and drive dealership growth.
Getting Started with ELV Analysis?
Ready to harness the power of ELV Analysis? Getting started couldn’t be simpler:
- Create a free DealerPoint account.
- Upload a transaction report directly from your Dealer Management System (DMS).
- Voila! Your ELV report will be automatically generated and accessible through your DealerPoint account.
It’s that easy. You can begin operating from the insights your ELV Analysis offers immediately, all for free.
Unlock your Dealership Potential with ELV Analysis
Your customers are more than transactions. They are enthusiasts, loyal followers, and invaluable assets to your dealership. The Enthusiast Lifecycle Value Analysis from OCD Solutions is here to unlock consistent customer success and propel your dealership to new heights. Start your journey with us today.